It feels like absolute ages since we wrapped up Phase 1, and we know we have been away for a while. Now that the festival is over for another year and the dust has finally settled, we thought it was high time we got back to business. To kick off Phase 2, we are tackling those pesky EPKs that cause so many grassroots bands endless headaches. As a festival promoter or booker, opening up music submissions during booking season means facing a wall of hundreds, sometime

Over the past few weeks, we’ve laid down the groundwork for Phase 1 of our Road to the Main Stage Roadmap. We’ve tackled: The Local Venue Circuit: Strategic booking over over-saturation. Gig Etiquette: Treating crew with respect, respecting monitors, keeping the stage clean, and clearing off fast. Building a Loyal Local Fanbase: Turning casual gig-goers into 100 True Fans via the merch table and direct mailing lists. The response from the community on social m

Let’s talk honestly. Jim and I have over 70 combined years of experience in the music industry. We have seen the landscape change drastically, but lately, we’ve noticed a frustrating trend: a massive rise in unearned expectation and, frankly, outraged entitlement from bands when they don’t get a slot. Every year, our inboxes are flooded with hundreds of variations of: “Hey, just found out about your festival, do you have any slots left for my band?” If that is your approa